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Recent content by CHarrison

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    What Is One Marketing Task You Would Not Automate?

    Automation saves time, but some work still benefits from a human check. Which marketing task do you always keep manual, and what tends to go wrong when it is automated?
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    How Do You Decide Which Products to Bundle?

    I start with products that share a use case and already appear together in order data. Then I test a small bundle discount and compare margin, return rate, and average order value; I avoid adding a slow seller unless it genuinely improves the set.
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    What Should You Ask Before Hiring a Web Developer?

    I’d ask who owns the source code and accounts, what happens if the project runs late, and how bugs are handled after launch. It also helps to request one recent client reference and a written list of items that are not included.
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