What’s the Strangest YouTube Niche You’ve Seen Become Successful?

[valeriequan]

Haha "Oceanics" is iconic! But see, that proves it’s never really about the topic, it’s about the narrative and the passion behind it.

Right! If you treat a silly premise with 100% seriousness, the audience buys into the illusion completely.

 

[jongcrys]

Right! If you treat a silly premise with 100% seriousness, the audience buys into the illusion completely.

Another one that threw me off was "Hoof Trimming." Literally just farm vets fixing cows' hooves. Millions of views per video.

 

[valeriequan]

Another one that threw me off was "Hoof Trimming." Literally just farm vets fixing cows' hooves. Millions of views per video.

Oh, Nate the Hoof Guy! My sister is obsessed with his channel. It's oddly educational and satisfying when they clean out the infection.

 

[jongcrys]

Oh, Nate the Hoof Guy! My sister is obsessed with his channel. It's oddly educational and satisfying when they clean out the infection.

Yes, him! It’s like medical drama meets farm life. You end up rooting for the cow.

 

[valeriequan]

Yes, him! It’s like medical drama meets farm life. You end up rooting for the cow.

Have you noticed how many successful weird niches rely almost zero on spoken language?

 

[jongcrys]

Have you noticed how many successful weird niches rely almost zero on spoken language?

Good point. Silent content crosses global boundaries instantly. You don't need subtitles to enjoy a guy building a mud mansion in the jungle with bare hands.

 

[valeriequan]

Good point. Silent content crosses global boundaries instantly. You don't need subtitles to enjoy a guy building a mud mansion in the jungle with bare hands.

Ah, the Primitive Technology era! That started a whole sub-genre of copycats, but the original guy didn't say a single word for years.

 

[jongcrys]

Ah, the Primitive Technology era! That started a whole sub-genre of copycats, but the original guy didn't say a single word for years.

And he made bank doing it! It proves you don't need a loud "WHAT IS UP GUYS TODAY WE ARE..." intro to keep people hooked.

 

[valeriequan]

And he made bank doing it! It proves you don't need a loud "WHAT IS UP GUYS TODAY WE ARE..." intro to keep people hooked.

God, I hate those intros so much. The quiet, ambient channels are such a breath of fresh air.

 

[jongcrys]

God, I hate those intros so much. The quiet, ambient channels are such a breath of fresh air.

Amen to that. Pacing is everything now. People are exhausted by hyper-edited content with screaming cuts every 0.5 seconds

 

[valeriequan]

Amen to that. Pacing is everything now. People are exhausted by hyper-edited content with screaming cuts every 0.5 seconds

Do you think you'll stick with the mechanical keyboard niche, or are you tempted to branch out into another weird pocket?

 

[jongcrys]

Do you think you'll stick with the mechanical keyboard niche, or are you tempted to branch out into another weird pocket?

I’m actually thinking about doing mini-documentaries on abandoned municipal infrastructure. Like old storm drains or forgotten underground tunnels.

 

[valeriequan]

I’m actually thinking about doing mini-documentaries on abandoned municipal infrastructure. Like old storm drains or forgotten underground tunnels.

Urban exploration! That's huge, but if you lean into the historical architecture side, it could be super unique.

 

[jongcrys]

Urban exploration! That's huge, but if you lean into the historical architecture side, it could be super unique.

That's the plan! Less "scary ghost hunting clickbait" and more "how this 1890s water vault was engineered."

 

[valeriequan]

That's the plan! Less "scary ghost hunting clickbait" and more "how this 1890s water vault was engineered."

would 100% binge watch that at 2 AM.

 

[jongcrys]

would 100% binge watch that at 2 AM.

Haha deal, you'll be viewer #1! What about your channel? Still doing indie game lore?

 

[valeriequan]

Haha deal, you'll be viewer #1! What about your channel? Still doing indie game lore?

I took a break for a bit, but I'm thinking of pivoting to analyzing lost media and abandoned internet arg games.

 

[jongcrys]

I took a break for a bit, but I'm thinking of pivoting to analyzing lost media and abandoned internet arg games.

Ooh, lost media is a goldmine right now. The internet loves a collective scavenger hunt.

 

[valeriequan]

Ooh, lost media is a goldmine right now. The internet loves a collective scavenger hunt.

Right? Look at how the internet spent years tracking down "Everyone Knows That" or the original "Backrooms" photo.

 

[jongcrys]

Right? Look at how the internet spent years tracking down "Everyone Knows That" or the original "Backrooms" photo.

That Backrooms origin reveal was historic! It felt like a global event for internet nerds.