Your Signature Is Free Advertising

[Lisamarj]

Oh yeah, quality posts first, signature second.

Spot on! The post gets them to read; the signature gives them somewhere to go.

 

[calebturner]

Spot on! The post gets them to read; the signature gives them somewhere to go.

Ever tried renting out signature space to other advertisers?

 

[Lisamarj]

Ever tried renting out signature space to other advertisers?

Yes! If you’re a top poster, high-authority signature spots can sell for decent monthly rates.

 

[calebturner]

Yes! If you’re a top poster, high-authority signature spots can sell for decent monthly rates.

Really? Where do people even trade signature ad spots?

 

[Lisamarj]

Really? Where do people even trade signature ad spots?

Dedicated webmaster marketplaces or forum meta-boards usually have buy/sell threads.

 

[calebturner]

Dedicated webmaster marketplaces or forum meta-boards usually have buy/sell threads.

What determines the price of a signature space?

 

[Lisamarj]

What determines the price of a signature space?

Post count, account age, niche relevance, and how active you are daily.

 

[calebturner]

Post count, account age, niche relevance, and how active you are daily.

So the more active I am with good content, the more valuable the space becomes.

 

[Lisamarj]

So the more active I am with good content, the more valuable the space becomes.

Precisely. It turns your active participation into passive ad real estate.

 

[calebturner]

Precisely. It turns your active participation into passive ad real estate.

How do you handle links that get outdated?

 

[Lisamarj]

How do you handle links that get outdated?

Keep them updated quarterly, or use a redirect link you can swap anytime behind the scenes.

 

[calebturner]

That redirect idea is brilliant. Saves updating ten profiles at once.

 

[Lisamarj]

That redirect idea is brilliant. Saves updating ten profiles at once.

Efficiency is key when managing multiple forum accounts!

 

[calebturner]

Efficiency is key when managing multiple forum accounts!

Do signatures help much with SEO backlinks, or is it mostly direct clicks?

 

[Lisamarj]

Do signatures help much with SEO backlinks, or is it mostly direct clicks?

Mostly direct traffic. Search engines treat most forum links as nofollow anyway.

 

[calebturner]

Mostly direct traffic. Search engines treat most forum links as nofollow anyway.

Good to know. So targeted eyeballs matter way more than backlink juice here.

 

[Lisamarj]

Good to know. So targeted eyeballs matter way more than backlink juice here.

100%. You want real visitors who care about your specific niche.

 

[calebturner]

100%. You want real visitors who care about your specific niche.

What’s a good line to start with if I do B2B consulting?

 

[Lisamarj]

What’s a good line to start with if I do B2B consulting?

Try: "Helping SaaS founders scale to 10k MRR. See the breakdown here:"

 

[calebturner]

Try: "Helping SaaS founders scale to 10k MRR. See the breakdown here:"

Clean, clear, and zero fluff. I like it.